Showing posts with label RIM. Show all posts
Showing posts with label RIM. Show all posts

Monday, January 23, 2012

They have left the building!

Frankly, I can't say I didn't see this coming.

Co-CEO's Jim Balsillie and Mike Lazaridis are now done being the CEO's.
I am a huge fan of RIM.
Their QNX and BB10 (too bad they can't get the bbx trademark) os is really good. A strong contender to Android and iOS in terms of UI and UX. Definitely failing in the ecosystem department though.
I really applaud RIM's move of porting QNX into car tech (http://cnettv.cnet.com/qnx-puts-apps-web-your-dashboard/9742-1_53-50118126.html). This is, in my opinion, the next innovation from mobile solutions manufacturers (smart phones, tablets etc) is the "Connected Life" concept (more on this in an upcoming post).
In a nutshell, it is all about integrating all aspects of your life with your mobile devices. From waking up in the morning and being able to access the information you need such as weather, emails etc. then to the drive to work and then in the office. All is being connected to your mobile solutions. The goal is to create a more wholesome and integrated experience for the user.


Who knows what will become of RIM?
I do hope that there are no more delays in their release schedules. With a shake up at the top management level, I feel that the company structure down to the individuals level will need to be redefined and streamlined. Processes and practices will need to become more efficient if they are to compete with the "big boys" such as Microsoft, Apple and Samsung.
I'm gonna make a bold prediction here.
Putting this on record as well.
RIM, assuming releases are back on schedule and app porting becomes easier for Android developers, will regain some of the lost market share at the expense of Windows Phone 7 Mango and Apple's iOS.
Android will undoubtedly remain in a dominant position in terms of market share.
This is for the next two-three years.


I still love this video ad:



The winning factors for RIM in the battle of the OS's and ecosystem is two-folds, BB10 and the ability to port Android apps into BB10 and QNX.
If they can get the next generation phones out (and on time), the company will be able to move forward and start to be able to compete in the smartphone and tablet space.


ps. Licensing BBM is not a good move.
pps. I'm pretty sure the quality of this post isn't that high, but cut me some slack... I have blogger rust.
Cheers


EDIT:
I came across this cool article: http://www.engadget.com/2012/01/23/rim-new-ceo-thorsten-heins-still-in-trouble/
Did a tl;dr


But I do agree with the sentiment that CEO swap-out isn't the be-all, end-all saving grace that RIM needs.
It needs a shake up at the process level and re-evaluate why products aren't ready as scheduled.
If there are some kind souls out there, it'll be great if you can summarize what that article's about for me.
Thanks!

Saturday, July 16, 2011

the science of product design

Did you know this is called a Taraxacum?
Ever made a wish and blown on a dandelion when you were a kid?
Or soccer kicked one out of frustration (or joy)?
I stopped doing that when I found out that the weed was  a nuisance to gardeners and what I was doing was helping the weed proliferate.

Whether you know it or not, plants reproduce in two broad categories: making a lot of seeds and investing very little energy into making them or making one seed and investing all your energy into making them.

People say you shouldn't put all your eggs in one basket; but clearly, Mother Nature thinks it's a fairly good idea.

The dandelion (if you've guessed it) employs the first method. It makes a ton of seeds and hopes that at least one of them will make it to a full plant later on. Kinda like cell phone manufacturer Nokia. In their heydays, Nokia had a huge cell phone portfolio producing inexpensive cell phones that proliferated the market.
However, due to their late entry into the smart phone arena, their strategy started shifting.
They churned out phones less and less frequent.
As with plants, if your reproductive strategy is to devote a lot of resources into making one offspring, that offspring better have a high chance of survival.
In this analogy, the cell phone that you produce better be a game changer. Or else the resources put into it will have considered been wasted.

Another case in point is RIM. As much as my patriotism demands me to sing praises for the Waterloo, On-based company, they did screw up quite a few times in the past.
Their strategy route is a mirrored opposite to Nokia's.
They were successful with pushing out well-designed corporate phones one a fairly regular basis (by no means often though). Focusing on designing the phones and the software and enterprise compatibility.
Then the Torch happened.
There was so much potential. It was touted as Blackberry's best phone, the game changer.

But it was a bit of a let-down.
Sluggish sales had a pronounced effect on the company's stock (Aug 2010 news).
Then earlier this year, with the introduction of the LG and Samsung phones, it only compounded the problem because these phones gained market share mostly at the expense of RIM.

However, there is a sliver of hope on the horizon (a silver lining if you will).
RIM recently announced the introduction of SEVEN (yes, 7!) new phones.
Read here.

With this, hopefully they can keep up with the competitors and churn out more phones within a fiscal year.
This will help them turn the company around and regain their North American market leader position that they lost to Apple in the smart phone arena.

The take home message is:
Figure out which reproductive strategy you will employ.
Each has its advantages and disadvantages; so choose carefully.

Make sure the strategy aligns with your market position and brand image.
For example, Nokia was "everyone's phone" so they produced a lot of products. They were the market leaders in the cell phone era which afforded them certain luxuries such as economies of scale.
Later, the sparse product launches did not fit very well with their market position and brand image. Soon people forgot about their phones in favour of newer cooler phones. Nokia was then swept away by the competition.
Nowadays forever relegated to commoner status. Sad.

Any how, I've been sitting on this article for way too long.
Publishing it without rereading it.

Just because I can. =P